WhatsApp + Hotmart
Links Hotmart to CRPRO's WhatsApp through a bridge (n8n, Zapier or Make): approved purchases, abandoned carts and late payments become messages to the student.
webhookWhat this integration does
Real use cases — from trigger to action on WhatsApp
When…
Purchase approved on Hotmart
Then…
Welcome message with the access link Hotmart has already released
When…
Abandoned cart
Then…
Recovery message, with a coupon if you have one
When…
Student inactive for a few days
Then…
Reactivation message
When…
Late payment
Then…
Payment reminder on WhatsApp
How to connect in 5 steps
- 1
Register the webhook on Hotmart
In the Hotmart dashboard, register the webhook (postback) pointing to n8n, with the purchase events.
- 2
Validate the hottok
Check the X-Hotmart-Hottok header to confirm the notice really came from Hotmart.
- 3
Generate a CRPRO API key
In CRPRO, under System → Settings → Connections → API & Webhooks, with the contacts and messages scopes.
- 4
Build the flow
Each event calls the CRPRO API with the student's data.
- 5
Test with a test product
Validate the flow end to end before turning it on for real sales.
Total cost
Hotmart: a commission per sale, according to your contract; check the current fees on their website. On the CRPRO side there is no extra charge, but the API and webhooks only come with plans that include integrations: Start does not.
Limitations
- •Course access is released by Hotmart, not by CRPRO: the message only carries the link
- •The webhook does not include the access password
- •CRPRO has no native Hotmart integration: the link goes through a bridge
When it's worth it
Info-product and course creators selling through Hotmart.
Frequently asked questions
Does it work for co-production?▾
Other WhatsApp integrations
CRPRO connects with what you already use — via native integration, webhook or no-code.
Ready to connect Hotmart to WhatsApp?
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